Meet Hayley Haynes-Hutchinson, the woman behind Buff Hair & Beauty Lifestyle salon.
With 20 years of experience in the Beauty and Wellbeing Industry, Hayley recognised the need for something different. A one-stop day spa that not only represented the needs of professional women and men, but also offered tired, busy parents a sanctuary away from the demands of everyday life, that wouldn’t frown on them if they needed to bring the baby along! From this thought process and desire to create something wonderful, warm and entirely welcoming, came Buff. 14 years later, it is now one of the longest standing salons in Winchmore Hill with a huge and loyal clientele.
So what makes Buff stand out from the crowd?
“The team, without a doubt. Our clients have come to know they can rely on the warmest of welcomes when they come to Buff, we treat our clients like friends; combined with superior expertise, of course! I choose my team very carefully, and they chose me too. That’s why so many of them have been with me for me so many years.”
What do you put your success down to?
“Passion and commitment. People like consistency. They want their salon to offer them everything, from a skilful team to the best products. I am so passionate about employing the best people and searching for the best treatments and products for our clients; I would never consider anything that I felt compromised that. Our business ethos is ‘to be the best, to offer the best, and for the client to leave feeling their best’. If you steer with that, you can’t go wrong.”
Why move from Wades Hill, just round the corner to Station Road?
“I am always trying to improve and update our offering. I am a great believer in moving with the times and reviewing everything you do and offer each year. It’s so important for clients to feel like they are receiving modern techniques, treatments and products. You can never sit on your laurels in the beauty and wellbeing industry, you have to embrace the new.
I love the site on Station Road and it just felt like an exciting opportunity to update everything. I have spent months and months researching new brands and therapies, and the new salon will be edgy and exciting – everything our clients have come to love about us.”
What other changes have you made?
“I’ve been looking at people’s lifestyles and how their needs have changed so we’re adapting to those and opening 7 days each week with 2 mornings from 7am, with 4 late night openings on Tuesday through to Friday.
And we’ve not only invested a huge amount in the salon, we’ve also purchased the most radical, high tech coffee machine (we also take coffee very seriously!) so clients can pop in on their way to work in the morning - we’re right opposite the station now, so it’s ideal - and grab themselves a cup of decent coffee to take on the train. Opening at 7am will hopefully give them the time for a blow dry and express manicure or lashes too!
We have introduced a client focused loyalty scheme that will recognise everyone’s personal value to our business. We are totally geared up for modern busy lives. I want to make it easy for people, not expect them to fit in around our hours.”